On the surface, the Superbox media streaming devices for sale at retailers like BestBuy and Walmart may seem like a steal: They offer unlimited access to more than 2,200 pay-per-view and streaming services like Netflix, ESPN and Hulu, all for a one-time fee of around $400. But security experts warn these TV boxes require intrusive software that forces the user's network to relay Internet traffic for others, traffic that is often tied to cybercrime activity such as advertising fraud and account t
In cybersecurity, the increasing use of AI-powered botnets to launch sophisticated attacks necessitates the development of more advanced AI-driven security solutions. This creates a demand for cybersecurity companies to invest in AI research and development, adapt to evolving threat landscapes, and enhance their detection and response capabilities.
Operational Impact: AI/ML engineers and data scientists in the advertising sector will need to incorporate robust anomaly detection and data cleansing techniques to identify and remove fraudulent data generated by botnets before training AI models. This adds complexity and cost to model development and deployment, requiring specialized expertise and resources.