The acquisition adds AI-powered customer and market intelligence to ProductPlan's roadmap platform to strengthen product planning and decision-making. It also names Steven Cohn as CEO, a proven entrepreneur behind category-defining product research platforms. DENVER, Jan. 12, 2026...
Within Retail & E-commerce and Manufacturing & Industrial, this AI integration enables more accurate prediction of customer demand, optimized product features, and reduced waste in manufacturing processes. This will affect what products are delivered to market, and how those products perform. Specifically, AI will affect product selection for e-commerce sites, and predictive maintenance in manufacturing, guided by better intelligence provided by platforms like the new ProductPlan.
Operational impact: For businesses using ProductPlan, the integration of Winware.ai's AI capabilities will streamline product planning workflows by automating customer and market research, enabling quicker and more informed decision-making. Product teams can anticipate a reduced reliance on manual data gathering and analysis, freeing up resources for strategic initiatives and accelerating time-to-market. Technical implementation will involve integrating AI models and data pipelines within the existing ProductPlan platform.