Google unveiled a new AI protocol and integrations with Gemini.
For the retail sector, the partnership is set to accelerate the adoption of AI-powered solutions, creating both opportunities and challenges. Retailers who invest early and effectively integrate these technologies will likely gain a competitive edge in areas such as personalization, supply chain efficiency, and customer experience. However, those who lag behind risk losing market share and struggling to adapt to the changing landscape.
For retail operators, this partnership signals a potential shift towards more sophisticated AI-powered solutions for inventory management, customer service (via chatbots and personalized recommendations), and supply chain optimization. Businesses need to upskill their workforce to manage and integrate these AI systems effectively and prepare for a new generation of AI-driven tools.